As promised, I am back with more music posts and today’s post will be about Girls’ Generation, also known as SNSD.
SNSD are a South Korean girl group who debuted on August 5, 2007 with their single “Into The New World”. The group has a long and successful career, however, that wasn’t always the case. In South Korea, boy bands were more dominant in the music scene at that time. When SNSD debuted, there were of course fans who cheered them on but in the beginning they were mistreated by the public. When the members attended a talk show in 2014, there talked about the famous “black ocean” moment from 2008. One thing you should know about Kpop fandoms is that they have a special colour and at their concerts fans hold up these lightsticks. For example, SNSD’s colour is ‘pink’, however, at that time as a form of protest the audience didn’t hold up their lightsticks or cheer for them.
The girls said this was upsetting for them, but they kept going! In 2009, they released their hit single, “Gee”, which was in a way a big breakthrough in their career. Their career skyrocketed from there and now they are known as the ‘Nation’s Girl Group’. Impressive, isn’t it?
SNSD had their ups and downs throughout the years, the biggest down was the departure of Jessica Jung in 2014. This was a big change for fans and the girls too, but SNSD and Jessica Jung seemed to have moved on and both parties have a successful career.
To celebrate their 10th anniversary, SNSD released two songs, “Holiday” and “All Night” this week. Their promotion period for these two singles ends this week!
How should I describe these two music videos? Oh, I know! Glitter, glitter and more glitter. The girls are having fun and literally partying in both music videos. “Holiday” is more upbeat, bright and funky. It is meant as a nod to the early days of their career and celebrating their Holiday aka their 10 year debut anniversary.
“All Night” tends to have a more mature theme, with a funky melody that makes want to find to most flashy clothes and go out to party. SM Entertainment also released a documentary version of “All Night” where all the member talk about how special SNSD to them and what these 10 years meant for them.
Congratulations Girl’s Generation on your 10 year anniversary!
See you soon with a tribute post about Chester Bennington!